Media reports from upstate New York regarding the termination of 98 employees of the Kosher Valley Poultry brand are incorrect, YWN has learned.
Various Jewish media websites using WSYR as their source, stated that the employment of 98 individuals had been terminated at the Kosher Valley plant, when in fact the terminated employees had been employed by Hain Pure Protein Corporation (HPP), owners of the Plainville facility — not by Kosher Valley. HPP sold the Kosher Valley brand, but not the Plainville plant, in May 2010 and is not authorized to use the “Kosher Valley®” name.
The Kosher Valley brand is now owned by Empire Kosher Poultry and processed at its Mifflintown, PA plant. Empire Kosher is not laying off employees. In fact, Empire Kosher’s turkey processing is running at full capacity heading into the Thanksgiving holiday.
Empire Kosher Poultry, Inc. purchased the Kosher Valley brand from Hain Pure Protein Corporation on May 14, 2010. This sale included all logos and trademarks. Any use of Kosher Valley trademarks by HPP, including on the letterhead of termination notices to HPP employees, is entirely unauthorized.
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(Moshe Altusky – YWN)