[COMMUNICATED CONTENT] A campaign encouraging donors to pledge a portion of their potential Powerball winnings has made Oorah, a non-profit organization based in New Jersey, over 1 trillion in pledges. With the Powerball lottery reaching unprecedented heights, Oorah tapped into the hype the jackpot has created to garner pledges before the drawing. Their pitch was simple: we know it’ll be hard to reach you after you win, but we also know you really want to spend your newfound wealth on a great cause. Hundreds of millions in pledges have been pouring in as participants experience what it’s like to be a philanthropist.
“We definitely plan on collecting the amount pledged from the winner, so we encourage donors to make sure their pledges are sincere,” says an Oorah representative. The campaign’s webpage, www.oorahauction.org/
Participants dedicate their pledge in honor of a loved one or as a good luck charm. It seems that the more conservative pledges were made by participants who actually believe they’ll win the Powerball, while the more generous ones are skeptical of winning and don’t mind pledging upwards of 1 Million.
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4 Responses
This headline is misleading.
If they really raised 1 trillion dollars in 24 hours, they would never need to see a penny from me again….
What a silly and misleading headline! They didn’t raise anything close to that. There will only be one winner. There is no reason to add up all the potential pledges. Nobody pledged 1 trillion dollars. They most likely raised $0.00.
Is the world getting more and more immature or it’s just my imagination!
#1,2, and 3. I agree 100%. From a strictly marketing standpoint, it certainly makes me feel questionable about the validity of Oorah and what they represent. Because they don’t post pictures of women, I recall in one of their prior auctions of modeling sheitels on bochurim jumping up and down. It’s really not Kovodic for a frum organization, for a service they offer which most probably really is noble.