At 12:00 pm today the Jewish schools across the country will join together to raise $1.47 million in the first-ever collective day of giving for Jewish education, using the online crowdfunding platform Charidy.com.
Each participating school has 3 matchers that are pledging to match a quarter of the predetermined goal, if the public contributes the final quarter within twenty-four hours–effectively quadrupling each donation. As an all-or-nothing campaign, the funds are only collected if the entire goal is met.
The idea took root during a meeting of The Jewish Education Project’s network for day school development professionals in New York, and later expanded to include schools outside of the NY area. The schools participating in the Millions for Jewish Education Giving Day span a variety of education styles, age levels, and communities. Among them are Hannah Senesh Community Day School of Carroll Gardens, Brooklyn, Keter Torah of Deal, 2 schools from Lakewood NJ, Manhattan Day School, and Torah Prep School of St. Louis.
A Giving Day is a conglomerate of many Charidy campaigns, each one representing an individual organization. On the day of the event, each organization aims to reach its independent goal. Donors have the option of donating to the individual campaigns, as well as on a communal landing page featuring an “Everyone Fund” that disburses funds to all organizations equally.
“This is our third campaign, which is really exciting for us.” said Yocheved Sidof, Executive Director of Lamplighters Yeshivah, a Brooklyn-based Montessori school that is aiming to raise $300,000 today. “The Giving Day not only gives us the opportunity to raise necessary funds for our school, but creates awareness and palpable excitement for an important cause, in a unifying way.”
To watch the live campaign go to https://www.charidy.com/