New York City’s Housing Authority is considering selling ad space on the buildings it owns in an effort to generate revenue for the cash-strapped agency.
Officials recently sent out a note outlining the agency’s interest for consult on selling ad space in the developments that house roughly 400,000 people, reports the Daily News.
Authorities haven’t ruled out selling ad space to fast-food or liquor companies, advertisers that traditionally target lower-income communities, the paper says.
Housing Authority spokeswoman Sheila Stainback called the concept an “exploratory effort” and said residents would be consulted throughout the process.
She declined to give specifics on the prospective ads, but told the News they wouldn’t be eyesores.
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