Macy’s is launching a women’s clothing line aimed at Muslim shoppers.
The department store chain says it teamed up with a boutique called Verona Collection and plans to sell the collection of modest dresses, tops, cardigans and hijabs online. The clothing will launch on Macy’s website on Feb. 15.
The brand was developed by Lisa Vogl, a graduate of Macy’s minority- and women-owned business development program, which aims to offer more fashion diversity.
While Macy’s is the first major U.S. department store to sell hijabs, it joins other brands offering products aimed at Muslims. Nike, for example, launched a high-performance hijab last year made for athletics. And Mattel announced plans for a doll modeled after Ibtihaj Muhammad, an American fencer who competed in the Olympics while wearing a hijab.
(AP)
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3 Responses
finally Tznius clothing at Macy’s. Selling shawls too ?
This is good for the Jews!
I seriously doubt they will be selling designer burkas. More likely modest clothes, such as are sold in Boro Park – only with better labels and better (for the seller, not the buyer) price tags.