Customers eager to buy Apple’s new iPhone 4 experienced massive and widespread difficulties when attempting to pre-order the smart phone on Tuesday, the day it went on sale.
Users trying to order the iPhone on Apple’s website received an error message: “Your request couldn’t be processed. We’re sorry, but there was an error processing your request. Please try again later.” Attempts to preorder from AT&T’s website yielded similar error messages.
Calls to AT&T’s customer service line returned a pre-recorded message saying that the company was facing extremely heavy call volumes. A new Apple app, launched Tuesday morning, that allows existing Apple customers to use their iPhone or iPod to pre-order the iPhone 4 was offline by mid-afternoon. Twitter, recovering from its own crashes earlier in the day, lit up with accounts from frustrated iPhone shoppers.
Even AT&T’s retail stores were unable to order new iPhones for customers. The computer system at an AT&T store near Manhattan’s Grand Central Station remained crashed late Thursday afternoon, forcing workers to take orders manually on paper. More than two dozen shoppers were queued up, waiting for their turn to order.
“Because of the incredible interest in iPhone 4, today was the busiest online sales day in AT&T history,” AT&T spokesman Mark Siegel said.
As a result, AT&T said that not all customers who preordered their phones on Tuesday would receive them on June 24, the first day the phone is set to appear in stores.
“As of Tuesday afternoon, customers who preorder iPhone 4 moving forward will receive their device on June 25 or later, depending on when the order is placed,” Siegel said.
That could lead to crankiness from customers who tried to order early in the day but ran into system failures.
(Source: CNN Money)
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