Forum Replies Created
-
Posts
-
This year, the Shabbos Project is officially going WORLDWIDE, and it’s time for YOU to get involved! The goal is that this coming Shabbos Parshas Noach, as many Jews as possible will keep Shabbos as completely as possible. There is so much everyone can do to contribute, from “being careful with one tiny little toldah you usually forget about”, to hosting or coaching an unaffiliated Jew who has never kept Shabbos before, to organizing an event in your community.
(just search google)
May the neiros shel Shabbos soon merit that we see neiros shel Tziyon.
Edited to remove links.
is it possible, however, that the difference (between the amounts people would give without the advertising and what they give with the advertising) is around the amount that is paying for the advertising?
meaning say 300 people would be giving $10 each to a given organization if it didnt advertise. instead, that organization spends $2,000 on advertising and manages to either get another 200 donors to give $10 each or to get 200 of its original donors to double their donations. if you do the math you’ll realize they didnt make a cent more of profit.
ok ill do the math for you:
$10 x 300 ppl = $3,000
$10 x 500 ppl = $5,000
-$2,000 marketing costs
= $3,000
maybe my estimates are off but i have a feeling the advertising is not really increasing the amount that ends up in the final pool of what is used for tzeddakah.
sorry. the latter.
i believe the only reason tzeddakahs have marketing costs is not to convince people to give tzeddakah, rather to convince them to give their tzeddakah to that specific organization.
“advertising…… is neccessary to function to the level that they do”
my only question is, is it neccessary because otherwise their donors wouldnt give tzeddakah, or because otherwise they would give their money to other places?
i would like to be dan klal yisrael lekaf zechus and say that it is probably the former. meaning, the only reason organizations need to have all these costly advertising campaigns is because there is competition between tzedakkahs!
anyone think this issue can be solved?
reading this conversation confirmed my suspicions that there are 3 types of tzeddakah givers in the world:
type 1: gives tzeddakah for the sake of the mitzvah, for the sake of giving, to the places he deems worthy and without any other motives. these people may even specifically not give to the organizations that have fancy advertising campaigns.
type 2: give tzeddakah cuz they know they need to, but are most likely to give it to a place where they will “get something out of it,” a place that offers them an extra incentive.
type 3:only give the amount of tzeddakah they do because of the fancy incentives and cuz they feel like they’re getting something tangible.
i think our community is probably 20% type 1, 70% type 2, and 10% type 3.
this is what i concluded from running a chinese auction and from paying close attention to things like this thread and places like mishpacha inbox (after the askanim article).
is this a good thing? is there anything we can do to change this? why should the smaller organizations who dont hold fancy fundraisers, but are often more worthy than most of the bigger organizations who spend money on advertising, be struggling so much accomplish their goals if Hashem put enough money in the world for everyone to have what they need? any ideas? solutions?