>>Jay, every time you turn a page you’re being “mochek.”<<
Not if there is a bookmark in it from before. You cannot be mochek that which was already mochek! You already broke-up the words “Brooklyn Public Library!”
>>and what about if the words are the food. say, on a cake of something. <<
Also a prob. Frosting on a cake is problematic. However, when it is made of the same substance (e.g. a candy bar where the chocolate is shaped to spell the name of the candy) does not have an issue of mochek