It’s like those “Prettiest Baby” contests. Every entry gets six votes – mother, father, grandparents.
The greatest Jew is probably living quietly, loving Hashem and his or her family, caring for others, trying to be righteous and do right by the community. And because a heart that great is also humble and self-effacing we’ll never hear about it. Aren’t we taught that the real Tzaddiks whose righteousness ensures the survival of the world are invisible and anonymous even to themselves?