Reply To: Confusion on Lubavitch.

@Yserbus, the Rebbe came up with the “Yechi” chant himself Nissan 5748, and is known Chabad circles. He definitely didn’t try to get people to stop it, maybe once or twice when he needed too speak already and it was too much. He also has many published sichos and speeches referring to himself as Moshiach (Bais Rabeinu She’Bavel, also claiming 770 counts as rebuilding the Bais Hamikdash for example), so it would be interesting to see what he says in this letter.