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“Most readers read these magazines on Shabbos and (if I understand the halacha correctly) it is prohibited from anyone to read or look at advertisements on Shabbos…”
What marketing study or credible evidence is there that “most readers” read these newspapers or magazines only on Shabbos??
Interesting how you added one little word
”only ”
To the original post in order to smash it
The poster did not say most people read it ”only ” on shabbos
The op said ”read it on shabbos ”
That is a stand alone statement that does not discuss the rest of the week as it is irrelevant to the point
Read the letters to the editor in any of these rags and see how many people state that ”their shabbos is not complete unless they have their favorite magazine. ”