Oh, and some quick Googling shows that Kupat Ha’ir ran identical campaigns on 9 Kislev in both 2009 and 2011. So this “once in 50 years opportunity” seems to really be every other year. Oh, and the 2009 Kupat Ha’ir ad quoted R’ Chaim Kanievsky as saying that he’s never heard of this and that T’fillah always works, anytime.
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